VIP Manager, iGaming
About this role
Location: Alberta, Canada,None,None
We are NeoPollard Interactive . Digitally born, player-focused, and proudly powering the most profitable iLottery programs in North America through our interactive games, powerful gaming systems, and comprehensive suite of player services.
We are innovative . From inception, innovation has been the core of NPi. As one of the first iLottery platform providers in North America, we laid the groundwork - helping pioneer the introduction and successful launch of some of the first iLottery programs in the U.S. We deliver innovative solutions and cutting-edge technology to our partners with an industry-proven track record of revenue growth.
We are one-of-a-kind . The only Lottery supplier in North America exclusively focused on iLottery. We have one central focus; creating the most intuitive and fun iLottery experiences for players. Our sole focus drives our innovation and success in the iLottery space.
We are industry experts. Serving the largest share of U.S. Lotteries that currently sell online with a track record of powering iLottery success through our state-of-the-art technology, top-performing game content, and innovative and comprehensive iLottery services.
We are NPi. Join us.
WHAT YOU WILL DO
The VIP Manager is responsible for leading the company's high‑value player strategy, overseeing a team of Player Engagement Specialists who manage individual VIP relationships. This role owns the full P&L of the VIP program, driving revenue growth, retention, and lifetime value through data‑driven decision‑making and personalized engagement initiatives. The VIP Manager will design and execute the overall VIP strategy, optimize player segmentation, and ensure exceptional service standards that strengthen loyalty and maximize profitability. This position will preferably be located in Calgary or Edmonton, Alberta, Canada.
• Lead and develop a team of Player Engagement Specialists, providing coaching, performance management, and strategic direction. • Own the VIP program P&L, including forecasting, budgeting, and delivering against revenue and margin targets. • Design and refine the VIP strategy, including segmentation, rewards, promotions, and lifecycle management. • Analyze player behavior and performance metrics to identify opportunities for growth, retention, and reactivation. • Collaborate with Marketing, Product, Compliance, and Operations to ensure seamless execution of VIP initiatives and adherence to regulatory requirements. • Develop personalized engagement plans for top‑tier players, ensuring high‑touch service and proactive relationship management. • Monitor competitive trends and industry best practices to continuously evolve the VIP offering. • Oversee escalations and complex player issues, ensuring timely and effective resolution. • Report on KPIs, including player value, churn, team performance, and program ROI. • Ensure compliance with responsible gaming policies and jurisdictional regulations. • Other duties as assigned