Business Development Representative

Business Development Representative

Behavioral Health or SUD Outreach Experience Strongly Preferred

Territory is Georgia

The Community Relations & Business Development Representative ("Representative") is the primary growth driver and market owner for an assigned state or multi-county territory within Pinnacle Treatment Centers' Opioid Treatment Program (OTP) / Medication-Assisted Treatment (MAT) service line. The Representative operates as the "CEO of the territory": fully accountable for professional referral development, account management, admissions growth, brand presence, and market intelligence across every treatment center in the assigned geography.

This is a field-based, KPI-driven sales and relationship management role. The Representative spends the substantial majority of working time outside the office, building and managing a portfolio of professional referral relationships (courts, corrections, hospitals, emergency departments, primary care, behavioral health providers, social services, community organizations, and similar sources), while also supporting select consumer-facing outreach that builds brand awareness and reduces stigma in the community. The role requires close, day-to-day collaboration with treatment center leadership (program directors, medical directors, and clinical staff) to ensure referral sources see consistent capacity, quality, and follow-through from every Pinnacle location in the territory.

Success in this role is measured by growth in qualified referrals, conversion of those referrals to admissions, retention of existing referral relationships, and the overall market presence and reputation of Pinnacle's OTP programs in the territory.

The "CEO of the Territory" Model

Unlike a single-facility liaison role, this position owns outcomes across an entire state or multi-county territory, regardless of which specific treatment center ultimately receives the referral. The Representative is expected to think and act like a business owner within that geography:

Key Responsibilities

• Territory Management and Strategic Ownership • Professional Referral Source Development • Account Management and Retention • Consumer-Facing and Community Outreach • Facility Partnership and Internal Collaboration • Reporting, CRM, and Data Discipline

Performance Expectations

• Consistent face-to-face professional referral source contact activity at a level appropriate to territory size and account density, as defined by the Regional Director of Business Development. • Growth in qualified referrals and in the conversion rate from referral to admission across the territory. • Retention and expansion of the existing professional referral account base, with minimal unexplained decline in previously active accounts. • Timely, complete, and accurate CRM documentation of all field activity. • Positive referral source satisfaction feedback and constructive resolution of any service concerns raised. • Demonstrated territory planning discipline, including documented account prioritization and call planning rather than reactive, unplanned outreach.