Marketing Technology Engineer

Accountabilities: • Own day-to-day marketing technology operations, including email platform management, campaigns, journeys, automations, segmentation, data hygiene, quality assurance, and deliverability.

• Administer integrations across email service providers, CMS platforms, analytics tools, and core business systems while maintaining reliable and trustworthy data flows. • Ensure marketing technology systems meet appropriate security, privacy, accessibility, and operational standards. • Build and deploy marketing website updates directly in a headless CMS and through code, enabling routine changes to be delivered quickly without relying entirely on an engineering backlog. • Manage content models and editorial experiences so marketing teams can independently handle recurring content needs. • Build reusable campaign capabilities including audience segments, dynamic content, forms, tracking, measurement, and other marketing enablement tools. • Apply AI across marketing operations to automate repetitive work, generate and review code, identify operational improvements, and increase quality, capacity, speed, or cost efficiency. • Evaluate and prototype potential in-house alternatives to existing marketing technology, beginning with email, while considering deliverability, compliance, operational complexity, and total cost. • Partner with engineering teams on shared technical standards, integrations, code quality, version control, and platform evolution. • Translate marketing requirements into effective technical solutions and communicate technical considerations clearly to non-technical stakeholders.

Requirements:

• Typically 3–5 years of hands-on experience working with production marketing systems, such as email service providers, CMS platforms, or the data flows connecting them. • Experience working with Salesforce Marketing Cloud is a plus, but not required. • Comfortable working with HTML and CSS, with sufficient JavaScript or TypeScript and SQL knowledge to build, troubleshoot, and iterate with AI assistance. • Understanding of headless CMS architecture and experience making production website changes. • Demonstrated practical AI fluency, including the ability to show examples of workflows, automations, or solutions you have built or improved using AI. • Strong operational judgment and disciplined QA practices, particularly when managing systems and communications that have significant customer reach. • Understanding of email deliverability and the operational considerations involved in production email management. • Strong ability to translate between marketing objectives and technical implementation while collaborating effectively with marketing and engineering stakeholders. • Experience with Payload or another headless CMS such as Contentful, Sanity, or Strapi is preferred. • Experience with email infrastructure beyond the ESP layer, including migrations or build-vs-buy evaluations, is preferred. • Experience working in shared codebases with version control and code review is preferred. • Familiarity with CRM, customer lifecycle, and digital acquisition systems is a plus. • Experience building accessible digital products is a plus, particularly products serving economically or historically underserved communities. • Experience in mission-driven, venture-backed, or resource-constrained growth-stage environments is preferred.