Malaysia - Creative Director
About this role
About BJAK
The original mission of BJAK is we believe people deserve smarter ways to plan, save and grow their money. This is the origin of our name.
Started in 2019, we built the first mobile-first, insurance platform, enabling insurance to be accessible online by millions in the region. Today, its the leading insurance platform in Southeast Asia.
Today, we are expanding ways to help people in the region — this includes spending, saving, investing, exchanging, travelling, and more. Our mission is help people get more from their money every day.
We have teams working around the world, with over 20 nationalities from our offices and remotely, who truly enjoys their work. We are looking for the most talented and driven people we can find. We are looking for people who work for their passion, not counting hours. Who loves building great next-generation products, not status quo. Who cares about redefining how everyone around us can get the best financial applications, not for an exclusive few.
If you're this person, we'd love to talk to you.
The Role
As Creative Director, you will help shape how the world sees and experiences BJAK. From visuals to messaging, you will shape brand direction, elevate storytelling, and drive high-impact marketing initiatives that reinforce Bjak’s positioning across ASEAN.
This is not just a design role — it is a leadership position for someone who can think strategically, move fast, and execute at a high level. You will help shape narratives, support leading a creative team, and drive bold campaigns that elevate the brand across markets.
What You'll Do
1. BRAND STRATEGY & CREATIVE DIRECTION
- Own and evolve BJAK’s brand identity across all platforms — from tone and messaging to typography and visual systems - Translate business and marketing objectives into compelling creative concepts - Lead the ideation and development of creative concepts for campaigns that strengthen brand perception and audience engagement. - Ensure brand consistency across all communication touchpoints, content formats, and marketing activities.
2. CAMPAIGN OPTIMIZATION & EXECUTION
- Design and manage creative workflows that balance speed, quality, and scalability - Partner with growth, product, and leadership teams across Malaysia and the region to execute key campaigns - Use performance insights and feedback to continuously improve creative output - Stay ahead of industry and creative trends to keep BJAK sharp and relevant