Automotive Sales Consultant
About this role
Job Summary:
The mission of the salesperson is to maximize and support 100% of all inbound (Showroom, Phone, Internet Opportunities) and outbound (Sold Follow-up, Un-Sold Follow-up, Prospecting, and Service Opportunities) /customer traffic, while maintaining the highest possible level of customer satisfaction. By his/her impression, the image of the dealership is portrayed. This position requires an individual with excellent people skills. This position will include daily interaction with the dealership's Management Staff (Variable & Fixed Operations) and select Sales Managers/Floor Managers.
Benefits:
• Medical- 4 plans (BCBS) • Dental • Vision • Term Life • Company-paid Term Life • STD/LTD • Accident indemnity rider • PTO / Sick days (annually) • 401(k) with an employer match • Employee Assistant Program • FMLA / Maternity/Paternity Leave • Bereavement Leave
Essential Functions: (Essential functions, as defined under the Americans with Disabilities Act, may include the following tasks, knowledge, skills and other characteristics. This list is ILLUSTRATIVE ONLY and is not a comprehensive listing of all functions and tasks performed by incumbents of this class.)
Duties and Responsibilities:
The following is a representative list of the duties and responsibilities associated with this position:
Work a daily business plan and communicate with:
• Incoming Traffic/Calls • Phone-up Follow-up • Sold Follow-up • Orphan Follow-up • Service Follow-up • Letters (thank you, holiday, birthday) • Update business plans and client cards • Use eLead CRM to manage and measure lead activity • Leverage auto responders, personalized e-mail templates and phone guides to drive appointments and sales • Manage and measure all lead activity and results including: • Initial email response • Personalized emails • Initial Phone Call to set appointments • Confirm appointments to drive your show rate • Greet in-coming sales opportunities • Do a comprehensive needs assessment, before selection • Initiate the EMI • Select the right vehicle with the help of the Floor Manager • Present the vehicle, based on the clients' needs and wants • Demonstrate vehicles at dealership • Present arithmetic to customers and facilitate paperwork • Deliver vehicle • Sign customer up for first service appointment at delivery • Unsold follow up of prospects who do not buy • Follow up for people who did not show for appointment • Sold follow up for customers who buy • Referrals and household prospecting • Ongoing customer contact to promote loyalty and retention • Facilitate automated follow up including sold follow up, service reminders, vehicle anniversary, contacts, recalls, referrals & prospecting. • Renewal contacts to re-sell your customer base • Adhere to all company policies, procedures and safety standards • Perform other duties as assigned