Senior Client Executive
About this role
About the Group
The world is obsessed by small start-ups or the largest corporates. Most UK media agencies are built to serve the top 100 spending clients, and there are a multitude of boutique agencies to serve those starting out in business. The Specialist Works is different. We are built exclusively for marketers at entrepreneurial brands. Businesses that are past the messy start-up stage but are worlds away from the slow-paced nature of large corporates.
Our clients span large privately owned businesses (often PE backed, founder-led or both) and small to mid-cap public enterprises. They are fighting larger, more established competitors and know they need to think and behave differently to win. They don’t conform to category norms. Since they can’t out-spend their competition, disruption is the safest move they can make.
The marketers leading these brands are innovative, resourceful, moving at pace and in all-out growth mode. They’re powerful; redefining categories, overtaking and acquiring traditional businesses and changing consumer behaviour along with it.
Our clients share three common yet exciting challenges which define everything we do as an agency:
• Consumer – customer acquisition is key to their success • Company – they are highly ambitious and built lean • Category – they are often outspent by their competitors, need to outmanoeuvre the competition and are passionate about disrupting an established category
The Client Team provides strategic planning support and coordination across all media to guide clients along their growth journey. Delivering best in class strategic recommendations and outstanding account management, we facilitate our clients meeting their business goals, ensuring they always have the right resource at the right time from across the agency.
As a Senior Client Executive you’re the key support for the Client Manager and will be responsible for running the day-to-day activity of 2-3 clients. You will be responsible for owning significant parts of the account and will develop great relationships with clients and colleagues to deliver this.
You will be adept in using research tools such as TGI, Touchpoints and Similarweb to deliver media, market and audience insights that will contribute to designing and developing clients’ communication strategies. You’ll always be looking for new ways to get insights, uncovering new tools to use and information sources that you’ll share amongst the team. You’ll be presenting your work to clients, selling great ideas and reporting on results.