Retail Channel Marketing Coordinator (Korean Bilingual)
About this role
We are seeking a highly organized and performance-driven Retail Channel Marketing Coordinator to support retail and distribution channel growth across North America. This role will focus on assisting with channel-specific marketing programs that drive sell-through, retail visibility, and promotional performance. The ideal candidate will assist in translating brand strategy into retail activation and measurable results.
Key Responsibilities:
1. Retail Channel Execution
• Support marketing initiatives across key retail partners (e.g., Ulta, Target, Costco, • specialty beauty, grocery) • Coordinate in-store promotions, endcaps, and secondary placements • Assist in promotional calendars and ensure timely execution • Assist in retail media coordination (Ulta Media, Target Roundel, Amazon Ads, etc.)
2. Trade Marketing & Promotion Support
• Assist in tracking and managing TPDs, markdown programs, and co-op initiatives • Support retailer line reviews with marketing decks and performance insights • Coordinate promotional forecasting with Sales and Operations teams • Assist in monitoring trade spend ROI and effectiveness
3. Campaign & Content Coordination
• Assist in aligning digital campaigns with retail launch timelines • Coordinate with creative teams for channel-specific assets • Assist in assuring brand consistency across all retail touchpoints • Support influencer or paid media activations tied to retail events
4. Reporting & Analytics
• Track sell-through lift during promotional periods • Prepare weekly/monthly channel performance reports • Analyze campaign performance and provide optimization recommendations • Support executive-level reporting for key accounts
5. Cross-Functional Collaboration
• Work closely with Sales, Operations, and Finance to ensure smooth execution • Coordinate with brand partners for product updates and marketing alignment • Assist in inventory planning alignment for major campaigns
Required Experience:
• Korean/English Bilingual • Bachelor’s degree in Marketing, Business, or related field • 1-3 years experience in channel marketing, trade marketing, or retail marketing • Experience in Beauty, Skincare, or CPG preferred • Strong Excel and reporting skills • Experience with retail promotional programs • Highly organized with strong project management ability • Strong communication and collaboration skills