Director, Product Marketing
About this role
Renesas is seeking a strategic and technically credible Director of Product Marketing to lead the global business, portfolio, and go-to-market strategy for next-generation PMIC solutions serving Edge AI and Physical AI platforms. The role will connect customer power requirements with differentiated product roadmaps across AI PCs, robotics, smart vision, industrial AI, AR/VR/XR, edge servers, and autonomous systems. The successful candidate will combine power-management expertise, semiconductor business leadership, strong customer engagement, and executive-level communication.
Key Responsibilities
• Own the global business strategy, multi-year growth plan, revenue outlook, and portfolio priorities for Edge AI PMIC solutions. • Define market segmentation, target applications, TAM/SAM/SOM, competitive positioning, pricing strategy, and investment recommendations. • Lead PMIC roadmap definition for AI PCs, robotics, autonomous machines, smart cameras, industrial AI, AR/VR/XR, edge servers, and intelligent networking. • Translate customer and platform requirements into product specifications, cost targets, launch priorities, and business cases. • Drive customer engagement with strategic OEMs, ODMs, processor vendors, and ecosystem partners from early architecture through design win and production ramp. • Partner with Sales on account strategy, opportunity qualification, funnel reviews, forecasting, and design-win conversion. • Collaborate globally with Engineering, Applications, Systems, Operations, Finance, and regional marketing teams. • Present market trends, competitive intelligence, portfolio performance, and strategic recommendations to senior leadership. • Build and mentor a high-performing product marketing organization as business scope expands • Bachelor’s degree in Electrical Engineering, Electronics Engineering, Computer Engineering, Power Electronics, or a closely related technical field. • Advanced technical degree or MBA is preferred.
Industry and Business Experience
• 15+ years of semiconductor industry experience, including 10+ years in product marketing, product line management, business management, strategic marketing, or technical marketing. • At least 5 years of direct responsibility for product portfolio revenue, gross margin, pricing, roadmap, and lifecycle decisions. • Demonstrated success taking semiconductor products from market requirements and business case through launch, design wins, qualification, and volume production. • Experience developing market models, revenue forecasts, product investment proposals, and executive-level portfolio reviews. • Proven record of working with global Sales, R&D, Applications, Operations, and Finance organizations. • Experience engaging senior technical and business leaders at OEMs, ODMs, semiconductor platform companies, or major ecosystem partners.