Product Content Manager
About this role
Cozycozy is the only platform that gives you real-time access to all available holiday accommodations. Whether you're searching for a hotel, apartment, hostel, villa, or even a treehouse, our service features over 20 million listings from over 100 booking sites. You will find popular options like Airbnb, Booking.com , Abritel/VRBO and hotels.com , as well as plenty of specialised marketplaces to explore, such as Agriturismo, Gîtes de France, Onefinestay, Belvilla, Sonder, Travelski, and many others.Experiencing rapid growth, we are now present in over 50 countries in 20 languages, with offices in Paris and Budapest.
About the role
We are looking for a creative, versatile and proactive Content Manager to help us launch new thematic websites. You will be responsible for shaping each website's identity, defining its content strategy and creating a compelling user experience.
From finding the right brand name and crafting the website's messaging to selecting visuals, writing content and identifying new features, you will play a key role in turning strategic concepts into engaging, user-centric digital experiences.
This is a hands-on role combining content creation, creative thinking, branding and product intuition. You will have the opportunity to shape new digital projects from concept to launch.
What you'll do
Define the website's identity and positioning
• Understand the strategic positioning, target audience and business objectives of each new website. • Define its editorial direction, value proposition and key messaging. • Develop brand naming ideas, taglines, headlines and claims. • Identify opportunities to differentiate each website from existing competitors.
Shape the website's content and user experience
• Define which content and information should be highlighted to best serve users' needs. • Structure and prioritize content across the different sections of the website. • Select and configure the most relevant blocks within our existing website template. • Identify and select images, photographs and other visual assets that support the website's positioning. • Define the most relevant filters and ways for users to explore and compare content.
Create and manage website content
• Write and deliver all website copy, including headlines, descriptions, calls to action, labels and other editorial content. • Ensure consistency in tone of voice, messaging and overall brand identity. • Adapt content to the website's target audience, positioning and user needs. • Apply SEO best practices to improve content relevance, discoverability and organic visibility.