Branch Merchandising Planner
About this role
At Bensons for Beds we believe everyone deserves the best night’s sleep. As part of our Commercial team, you’ll play a key role in delivering effective and efficient customer-focused store environments by planning store layouts, developing our space planning principles and supporting our property and store teams with delivery of amazing store environments in a timely and effective manner.
Your Purpose
You will develop and maintain store plans and layouts, support store openings, refits and relocations, and work with colleagues across Commercial, Retail Operations, Visual Merchandising and Supply Chain to optimise space utilisation and create consistent, on-brand customer experiences.
What You’ll Be Doing
Key Responsibilities
Commercial Ranging & Space Optimization
• Analyse store-level and product performance to create precise product range plans and establish store grading. • Tailor product ranges to ensure showrooms deliver a balanced, commercial choice for customers that reflects ongoing sales trends. • Track and report on Sales per Square Foot and Profit per Square Foot at both the category and individual product level. • Identify underperforming display spaces or ranges and propose layout or product swaps to drive conversion. • Review heat-mapping data to identify cold spots on the showroom floor and optimize the customer journey.
Project Delivery & Store Execution
• Support store refits, relocations, and new openings by preparing detailed store product range plans and ordering required stock. • Carry out regular store surveys to assess space utilization and ensure compliance with company display standards. • Maintain the asset register for in-store product merchandising and support the clearance ordering and allocation process.
Cross-Functional Collaboration
• Partner with the Commercial Team to understand upcoming ranges and advise on physical store capacity constraints before orders are finalized. • Work closely with Retail Area Managers and Store Managers to gather qualitative feedback on product ranging and local market nuances. • Coordinate with Marketing and Visual Merchandising (VM) to ensure point-of-sale (POS) materials align seamlessly with the macro space plan. • Collaborate with VM and Buying to ensure product pairings (e.g., Mattress and Bed Base), adjacencies, and planograms are reflected in store layouts to maximize sales and customer flow.
Reporting, Strategy & Leadership