Director, Partnership Development - New York Liberty
About this role
Brooklyn Sports & Entertainment creates bold, authentic, and unforgettable experiences that redefine sports, entertainment, and hospitality, The Brooklyn Way. As the parent company of marquee properties including the Brooklyn Nets, NY Liberty and Barclays Center, Brooklyn Sports & Entertainment operates at the intersection of live entertainment, premium hospitality, and community engagement.
As it expands its existing portfolio, Brooklyn Sports & Entertainment now includes BK Mag, Brooklyn Wine Club, and a hospitality business developing several location-based entertainment properties.
Whether on the court, on stage, or in the workplace, Brooklyn Sports & Entertainment is driven by a pursuit of excellence—constantly evolving, innovating, and pushing boundaries to elevate its business and expand its fan base. The company is deeply committed to fostering a culture of belonging and inclusion, both internally and across its communities, ensuring that every interaction reflects its values of growth mindset, integrity, accountability and care.
We are guided by our core values:
• Integrity: Be intellectually honest at all times. Demonstrate the highest professional and ethical standards. • Care: Care for everything and everyone around us. Practice empathy, respect, and inclusion to promote an environment of excellence and success. • Growth Mindset: Develop ourselves and those around us. Experiment, learn, and improve from everything we do. • Accountability: Deliver on our word, take responsibility for our actions, and work in the interest of our team.
SUMMARY
The New York Liberty are continuing to build an organization that is passionate about redefining women’s sports while furthering the growth of the WNBA and our franchise. The Director, Partnership Development will be responsible for prospecting, pursuing, and developing new marketing partnerships for the NY Liberty. This role will contribute to all aspects of corporate partnership development to include prospecting, proposal and presentation writing, negotiation, and special project deliverables. Our ideal candidate will bring unmatched energy, a strong full-cycle partnership sales background, excellent communication skills and a passion for women’s sports.
This position reports directly to the VP, Partnership Development of the NY Liberty.
WHAT YOU WILL DO
• Own the full partnership sales cycle from prospecting and outreach through proposal development, negotiation, contracting, and deal closure. • Research, identify, and cultivate sponsorship opportunities across local and national markets to build a robust pipeline of qualified prospects. • Develop innovative partnership concepts and customized 360° marketing platforms that align brand objectives with the New York Liberty's mission and influence. • Create compelling thought-starters, proposals, and presentations that showcase the power of the Liberty, women's sports, and the New York market. • Identify, package, and monetize new sponsorship assets, inventory, and entitlement opportunities that support revenue growth and strategic business goals. • Build and maintain strong relationships with brand marketers, agencies, and key decision-makers to drive both immediate and long-term partnership opportunities. • Consistently achieve and exceed individual revenue targets while contributing to team and organizational sales objectives. • Collaborate across Partnership Development, Insights, Marketing, Content, and Operations teams to develop and deliver best-in-class partnership solutions. • Maintain accurate pipeline management, forecasting, and sales reporting through Salesforce, providing regular updates on prospect activity and revenue performance. • Serve as a passionate ambassador for the New York Liberty, helping advance the growth of women's sports through transformational partnerships that create impact for brands, fans, and communities.