Sales & Business Development Manager

Overview

As Eventeny's SDR Manager, you will lead the outreach to the qualified sales opportunities funnel. You will own the processes, performance systems, and pipeline that help Eventeny respond quickly, understand each prospect's needs, and create high-quality pipeline for the Software Sales and Enterprise teams.

This is a hands-on, player-coach role. You'll develop a team of SDRs to establish clear standards for qualification and handoffs, and step into priority conversations or coverage gaps when needed. You will use data-driven decision-making, call reviews, and regular coaching to improve speed-to-lead, meeting conversion, show rates, opportunity acceptance, and pipeline creation.

This role partners closely with Growth leadership, Software Sales, Marketing, Revenue Operations, and other cross-functional teams to align demand generation with sales capacity and turn frontline prospect feedback into better campaigns, processes, and customer experiences.

This is a full-time, salaried leadership position with team performance accountability.

Here’s what you’ll do

• Lead, coach, and develop a team of Development Reps to consistently meet goals for response time, qualification, meetings booked, show rate, accepted opportunities, and pipeline creation. • Own the team's rotating coverage model across calls, live chat, form submissions, email replies, and other inbound channels, balancing service levels, lead volume, and team capacity. • Develop repeatable, scalable processes that expand pipelines through direct, signal-based outbound prospecting, contact nurture, and high-intent retargeting workflows. • Build onboarding and ongoing enablement for Eventeny's solutions, buyer personas, discovery questions, objection handling, qualification standards, and CRM workflows. • Establish and maintain a consistent qualification and handoff process so Software Sales Specialists receive timely meetings, accurate context, and actionable notes. • Own SDR reporting and operating rhythms, including dashboards, weekly performance reviews, capacity planning, and clear communication of risks, trends, and opportunities to Growth leadership. • Maintain strong CRM discipline in HubSpot, including lead routing, activity capture, ownership, data quality, and follow-up standards. • Partner with Marketing to improve lead quality, campaign follow-up, and speed-to-lead; partner with Software Sales to improve meeting quality, acceptance criteria, and closed-loop feedback. • Travel may be expected from time to time for conferences and business development efforts • Develop scalable playbooks for inbound conversion, outbound reply handling, AI-assisted outreach responses, lead recycling, and supplemental prospecting during non-peak periods. • Maintain a deep understanding of Eventeny's platform and model customer empathy, ethical selling, and clear communication in every interaction.