Director, CRM & Lifecycle Marketing

ABOUT LUNAR SOLAR GROUP:

Lunar Solar Group is a high-impact advertising agency that collaborates with consumer-focused brands to identify growth opportunities and implement disruptive marketing strategies. We combine digital marketing expertise and a suite of creative services to help brands scale. As a globally recognized growth consultancy, technology studio, and full-service digital marketing agency, we solve complex growth challenges and build brands through proprietary technology, innovative strategy, channel expertise, and flawless execution. Lunar has built a track record of excellence across various verticals, including durable goods, consumer packaged goods, and SaaS. While highlighting potential growth opportunities for clients, Lunar itself continues to expand rapidly.

OUR CULTURE

We’re a fast-moving, highly collaborative team of senior strategists, creatives, and technologists who push the boundaries of what performance creative can achieve. We value ownership, rigor, curiosity, and the confidence to challenge assumptions—with data.

Working at Lunar means operating at a high bar. We celebrate wins, learn quickly from failures, and invest deeply in our people. Whether remote or hybrid, our team shows up as thoughtful partners to one another and trusted advisors to our clients.

WHO WE’RE LOOKING FOR

We’re looking for an experienced lifecycle leader to work directly alongside the Department Head of Lifecycle and help run the division day to day. You’ll be a senior strategic partner on major accounts, a hands-on expert in platform, and a go-to resource for the team. You’ll help drive profitability, tighten operational processes, and make sure our client strategies set the industry standard.

You need to be hands-on in Braze, not just familiar with it. You should be comfortable building and troubleshooting on the platform yourself. You should also understand Klaviyo well and have a strong command of the Shopify ecosystem, funnel strategy, and complementary retention martech. You’re equally comfortable in a strategy conversation with a client, reviewing creative, or advising on segmentation.

JOB SUMMARY

The Director, CRM & Lifecycle Marketing will support the Department Head in growing the division, keeping delivery strong, and keeping clients happy. You’ll partner on department planning and operations, develop scalable processes, and oversee the delivery of best-in-class retention programs. You’ll also take a senior strategic role on major accounts, making sure our strategies line up with client goals and deliver measurable results.